Dalton Digital

Football Pathways · Client since 2026

ADL Sports Management

We represent ambition.

The ADL Sports Management homepage, designed and built by Dalton Digital
A hero with the confidence the sector expects

About ADL Sports Management

ADL Sports Management represents footballers and builds routes into showcases, scholarships, academies and professional clubs across the UK, the United States and Europe.

Their own framing is identify, connect, develop — finding players others miss, opening the door, and then supporting the person as well as the athlete.

Regions
United Kingdom, United States, Europe
The ADL Sports Management website on a phone

The same site on a phone

What they do

Elite showcase events

High-level events connecting players with professional clubs and scouts across the UK, USA and Europe.

Global football pathways

Routes to the next level, from local academies through to international professional football.

Athlete management

Representation that puts the athlete first — career strategy, brand development and opportunity.

Recruitment and talent ID

Identifying and promoting talent worldwide through trusted networks and intelligence-led scouting.

Club and university partnerships

Relationships with professional clubs, colleges and institutions that open real doors.

Player development

Support on and off the pitch, through personalised development plans built for the long term.

ADL Sports Management: The three-step pathway, numbered and explained
The three-step pathway, numbered and explained

How it works

  1. 01

    Identify

    Finding the talent others miss, through networks across the UK, USA and Europe.

  2. 02

    Connect

    Opening the door — an elite showcase, a university scholarship, an academy trial, a professional club.

  3. 03

    Develop

    Investing in the whole person, with the mentorship and tools that outlast a football career.

ADL Sports Management: Showcase events, with the girls’ programme given its own billing
Showcase events, with the girls’ programme given its own billing

What we built into it

  • Built for parents and players reading on a phone at a touchline
  • Three regions given equal weight rather than a UK site with an America page
  • Every pathway spelled out, because the audience is deciding on trust
  • Showcase events surfaced as the primary call to action